White, silvery and conveniently located next to the coffee bar it could be seen from far – the Magic Mountain Events stand at the Marketing Indaba 2011.
On May 19 and 20 Sabine Jakob, Director of MME, and her team lined up behind their little counter sporting super-magic t-shirts and a big smile to welcome the visitors. Not only they made people stop in their tracks, but also a half dressed Tshepo who was being body painted for the occasion.
He and Aamirah caused quite a stir in the hall and quickly more and more people were asking MME: “Are you the ones with the naked people?” And “It’s cold in here, are they getting any whiskey?” No, no whiskey, but hot chocolate.Word had it that the conversation did not just stay in the hall, but also made its way upstairs to the conference where the ‘naked people’ from Magic Mountain Events were discussed as a marketing tool.
Whether the experts approved or not for Magic Mountain Events the Indaba was huge success.
Annika and Mark attended workshops about the ‘Magic of Marketing’ and with the Google team from Sweden and SA, learning lots about online ads and successful promotions. Sabine met with existing clients and introduced new ones to the Magic Mountain services.
Friday evening the team celebrated a successful Indaba attendance over wine and pizza at Col’Cacchio.
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| The MME stand in all its glory. |
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| Sabine Jakob, Director of Magic Mountain Events. |
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| Tshepo becoming Magic Tshepo |
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| Aamirah and Tshepo promoting the MME stand. |
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